Dog as a star on Instagram and TikTok

Dogs have long been beloved companions, but now they are also conquering the fields of social media. Various dog-themed photos, videos, and stories gather thousands, even millions of views. Social media has introduced a completely new way to experience and showcase pet life. Whereas before, photos were displayed in family albums, now every amusing moment or adorable expression can be shared in real-time with followers around the world. In this blog post, we consider why dog social media accounts have become so popular, what benefits and challenges the phenomenon brings, and how anyone can join in creating dog content if they wish.

Social media has become a hobby or even a profession for many, but for dogs, it's just normal life in a slightly new light. It's important to remember that the dog behind the videos is a living being that needs care, rest, and above all, a safe environment. Social media fame or a viral hit should not take precedence over the dog's well-being. On the other hand, social media can also provide a great opportunity to share information, share personal experiences, and create networks that can enhance the dog hobby.

• Cuteness and Entertainment Value: Dogs appeal to us on an emotional level, and positive, light-hearted content brightens the day of many social media users. Whether it's a short video of a barking puppy or a picture of a dog's amusing expression, cuteness often succeeds in gathering likes and comments.

• The story behind: By following a dog's personality, life turns, or challenges, many people feel empathy and interest. For example, posts about rescue dogs or dogs with special needs can inspire a wide audience.

• Visuals: High-quality imagery stands out from the endless stream of feeds. Investing in lighting, composition, and unique angles makes the dog profile appealing.

• Fun stunts and challenges: Creative challenges, such as various "stunt weeks" or "challenge video" campaigns, excite followers and encourage them to share the content further.

• Branding and Recognition: Many successful dog accounts use a consistent color scheme, storytelling style, and fonts. A recognizable profile is more memorable.

• Angles, subtitles, and humor: When images or videos are shot as if from a dog's perspective, followers can gain a new perspective. Humor often serves as the driving force of social media content, and light-hearted "My day as a dog" subtitles or funny "internal monologues" make viewers smile.

• Regularity: As with any content production, a regularly updated account maintains followers' interest. Continuous interaction and regular posts create a sense of community.

• Outdoor Photos and Nature: Many dogs enjoy walks on forest trails, beaches, or in parks. Scenic landscapes provide variety and appeal to the content.

• Setting boundaries: The most important thing is to ensure that the photo session does not cause anxiety or stress for the dog. Reading the dog – from gestures, expressions, and behavior – helps avoid uncomfortable situations.

• Security and Privacy: In social media posts about dogs, it's worth considering how much you want to show of your own home and surroundings. Especially in live streams or stories, you might accidentally reveal more than intended.

• Maintaining Well-being: Due to content production, a dog should never be exposed to dangerous or frightening situations. Also, for example, costumes or props that restrict the dog's movement or cause discomfort can be ethically questionable.

• Law and Practices for Performing Animals: In some countries, there is legislation that protects performing animals. Even if a dog is not necessarily used in TV shows or movies, it is good to be aware that pets have the right to humane treatment also in social media publicity.

• Continuous Socialization and Training: Social media publicity can bring more contacts with other people and dogs. It is important to ensure that the dog's socialization and training are in order so that meetings proceed safely and comfortably for everyone.

• Sponsorships and Product Visibility: Owners who maintain popular dog accounts may receive offers from various pet supply manufacturers or even larger companies. It is wise to choose only those partners whose values align with one's own (and the dog's) needs.

• Product Reviews and Honesty: A genuine and transparent opinion on tested products increases followers' trust. Collaboration should not be mere advertising, but it can be a valuable information package for other dog owners.

• Advertising Disclosure: Legislation and general social media platform rules require collaboration posts to be marked as advertisements or commercial collaborations. Compliance with this increases the profile's credibility and protects against potential sanctions.

• Opportunity for a new career: Some dog accounts may be offered broader collaboration opportunities, such as invitations to perform at events, charity campaigns, or even creating their own product lines.

• Create a strategy: Consider what kind of imagery, tone, and themes you want to be associated with. Is the goal to convey joy and humor, share information about dog training, or showcase the life of an active dog enthusiast?

• Select channels: Instagram, TikTok, YouTube, and Facebook offer slightly different audiences. It's worth evaluating in which environment your content is best showcased. For some, one main channel works, while others spread across multiple platforms at once.

• Invest in quality: Learn the basics of photography and videography. Good lighting, clear sound, and skillful editing increase interest in the content. You can start with a phone, but if the content becomes a more serious hobby, upgrading camera equipment might be wise.

• Network: Follow and comment on other dog accounts, explore different groups and hashtag trends. This way, you create connections and also get inspiration for your own activities.

• Good Mood: Dogs' funny antics, adorable puppies, and surprising reactions brighten many people's days and offer a relaxing counterbalance to the hustle and bustle of everyday life.

• Tips and Inspiration: Experienced dog enthusiasts often share practical training and care tips. This way, your own knowledge expands, and you can find ideas for new activities with your dog.

• Community: Some enables encounters between like-minded dog people, peer learning, and even friendships that can lead to joint walks, trips, and events.

• Diversity: Through social media accounts, it is easy to learn about the characteristics of different breeds, the stories of rescue dogs, and the range of dog hobbies. This provides a broader understanding of what dog ownership can be like in different life situations.

There are numerous dog accounts on social media, some of which have gained international fame. Here are ten well-known and followed dog accounts that represent different life stories. Hopefully, these accounts will provide inspiration and joy:

1. @jiffpom (Instagram/TikTok) – A small and energetic Pomeranian with millions of followers. His antics and outfits delight viewers around the world.

2. @marutaro (Instagram) – A cute and expressive Shiba Inu that has gathered a large fan base, especially in Japan. Updates include relaxed everyday moments and expressive poses.

3. @tuckerbudzyn (Instagram/TikTok) – Tucker is a cheerful Golden Retriever, known especially for his funny videos, food tastings, and warm moments with his family. The account has garnered a huge number of fans who enjoy Tucker's antics and heartfelt presence.

4. @buddyboowaggytails (Instagram) – Buddy and Boo are two adorable Pomeranians whose fluffy appearance and cute videos have melted many hearts. The account has been sharing light-hearted, cheerful content for years.

5. @loki (Instagram) – A beautiful husky mix that adventures in snowy landscapes. Numerous expedition photos and outdoor activities provide breathtaking visual content.

6. @aspenthemountainpup (Instagram) – Aspen is a golden retriever enjoying outdoor activities in stunning mountain landscapes, with a remarkably large following. The outdoor photos are often breathtaking, and the account emphasizes the joy of being in nature and responsible hiking with a dog.

7. @mayapolarbear (Instagram/TikTok) – Samoyed Maya enchants with her white fur and charming smile. Maya is especially known for her adorable videos and collaborations.

8. @remixthedog (Instagram) – Remix is a cheerful Labrador Retriever who shares videos and photos of diverse hobbies and his relaxed everyday life. Training tips and good humor are the account's main themes.

9. @supercorgi_jojo (TikTok/Instagram) – Corgi Jojo has gathered a large following with his funny dance videos and playful antics. Jojo demonstrates that an energetic dog can bring genuine joy to the other side of the screen.

10. @huskymika (Instagram) – Mika is a Siberian Husky who travels to various places around the world with his owner. High-quality photos, videos, and stories combine with captivating travel-themed content.

The dog social media phenomenon encompasses much more than just overly cute pictures and entertaining videos. It offers an opportunity to spread positive messages, highlight important themes, and form a close-knit community with like-minded pet people. At the same time, it must be remembered that behind all the admiration and the pursuit of likes is a living being whose well-being is a priority.

Through social media, one can learn a great deal about dog care, training, and various forms of hobbies. Additionally, it provides a platform for sharing experiences, peer support, and joyful moments. A dog profile can, at its best, serve as a good example of responsible pet ownership, bring positive energy to followers' daily lives, and inspire people to take even better care of their dogs. If you are considering creating your own dog account, remember to embark on the journey with genuine passion and a desire to share everyday life with your furry friend – this way, the content will become meaningful and interesting in the long run.

If you want to see uplifting dog-themed social media posts, follow both @Muotitassu and Chief Happiness Officer @kebushiba Instagram accounts.